About US

What started as a small dream in a tiny boutique has grown into a brand built on love, courage, and authenticity. Every piece is chosen with care, reflecting her belief that true style is simple, sustainable, and timeless.

Though her business is growing, Amelia remains a small business owner at heart close to her customers, driven by passion, and grateful for every woman who wears Novaye Fashion

Our mission

At NOVAYE FASHION we believe fashion should care for people, and for the planet.
Our mission is to create timeless pieces made with love, respect, and responsibility.

We design with intention, choose sustainable materials, and work with partners who share our values. Because true beauty begins with kindness to ourselves, to others, and to the world around us.

Loved by our customers

★★★★★

Beautiful quality and fast delivery. My new go to for effortless fashion!

Sophia M.
Auckland
★★★★★

The fabrics are light, soft, and perfect for summer. Absolutely love it

Emily J.
Dunedin
★★★★

Elegant, timeless designs with a modern edge, pure perfection.

Isabella R
Auckland
★★★★

Sustainable, stylish, and super comfortable. NOVAYE FASHION never disappoints

Chloe A
Wellington
★★★

Add customer reviews and testimonials to showcase your store’s happy customers.

Hannah R
Hamilton
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FREE SHIPPING

Orders in New Zealand are always shipped for free and insured with track & trace

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30 DAY MONEY BACK GUARANTEE

At Novaye Fashion, you can shop with peace of mind thanks to our 30-day money-back guarantee. Simply return your items within 30 days.

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SECURE CHECKOUT

At Novaye fashion you can securely and conveniently pay for your order using Credit Card & PayPal.